Thu, 31 Oct



Liberals in Business

A panel discussion on the future of policy surrounding the influence of data, technology, and AI in the gig economy and its transition to traditionally white collar services.

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Liberals in Business

Time & Location

31 Oct 2019, 19:00

London, 1 Whitehall Pl, London SW1A 2HE, UK

About the Event

LibDems in Business (a support group of business people associated with the LibDems) held an informative event at the National Liberal Club to explore, explain and engage our minds over what is the gig economy, how is the non-traditional labour market operating, who and how should we measure it and what benefits accrue from better data, finer analysis and more reliant investigation. Audience members had been drawn from politics, the civil service, journalism, high street enterprises and a diversity of regions, cultures and backgrounds. The Somali born lawyer, mixing with the Yorkshire manufacturer, the politician and the Aussie expat. The panellists included Sir Vince Cable MP former Leader of the Liberal Democrats and an innovative Business Secretary in the Cameron/Clegg government). Katie Bishop (Manager at Oxford University Press) and Phyllis Macfarlane Chair of the UK’s Market Research Society. Sumaiyah Qadri of Magnus Legal Consultancy joined the panellists providing first-hand experience of a start up in today’s contested field of legal services. Her personal story and the reasons why an online strategy was essential rather than desirable was enlightening to anyone who remembers business start-ups in the pre-Facebook era.

The event concluded with the following needs:

1. More reliable, recent and readable data on the gig economy, in its broadest possible definition.

2. A focus on the relationship between the new platform and traditional sectors of economic activity.

3. A measurement that was relevant, evidence based and practical to gauge the strength of the gig economy, in all its      various guises.

In essence, a very diverse set of interested stakeholders had shown a desire for more meaningful evidence to back up decisions that are personal, enterprise, regional, national and policy in nature. With more and reliable tools to measure, assess and analyse the gig economy and its impact on everyday life (from our social, economic, political and civic transactions) we could start to make better decisions for Britain and its place in the post-modern world. The days of “cool Britannia” are a footnote to an earlier pre austerity era. Time for a “click and collect good data to make good decisions” opportunity for every British stakeholder: consumer, voter, worker, manager, shareholder, policy maker and even lobbyist.

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